Cosmetic Packaging & Social Media

We all know that cosmetics companies spend a lot of time and money ensuring that their products stand out on retailers’ shelves. However, there is another area that packaging becomes important in selling a product — social media. Packaging that acrylic lotion bottles gets noticed on Instagram, SnapChat, and Facebook can give beauty brands a big boost in sales.In many cases, customers view new products on a brand’s social media profile before ever seeing or touching them in real life. This white plastic jars puts a lot o pressure on brands to showcase products in the right light through photos and videos, but also gives them an opportunity to interact with the consumer that traditional marketing doesn’t.